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Manufacturers say adding menthol does not make a cigarette more harmful or addictive

IT WILL COST THE COMPANY BILLIONS BUT EXPERTS TELL US THEY HOPE TO OFF-SET THIS BY STARTING A NEW FOCUS ON PRODUCTS THAT WILL HELP PEOPLE QUIT SMOKING

According to the National Cancer Institute, smokers who quit before age 40 reduce their risk of dying prematurely from a smoking-related disease by about 90%

This quick absorption can further increase the risk of overdose, making it difficult for individuals to seek medical help in time

Launched in the 1990s, the model relies on collaboration via community engagement, family and school involvement and pro-social positive youth development to address substance use prevention collectively.[17] Since its implementation, the model has helped to develop a consistent social norm among Icelandic youth that cigarette smoking and tobacco use are harmful and should be avoided at all costs.[18] How have smoking rates changed over time and how has public health been affected